Earlier in the week I had the opportunity to catch up with our very talented photographer Bettina Bogar, who we have been lucky enough to work with on several occasions. She has the ability to take a high production brief and turn it around quickly, resulting in crisp, clean and modern images that have been used in advertising campaigns all over the world!
There was one campaign that Bettina shot on behalf of 500px Studio that stood out. The images produced from this shoot were on display all over Toronto. We couldn't help but feel a sense of pride while walking by these banners on display. The result of hard work and an amazing collaboration, on display, by one of Canada's largest telecommunications companies - joy, excitement and the satisfaction of a job well done only begins to cover the thrill of seeing the final product in use.
I wanted to know more about the photographer behind this campaign and ask her if she had any words of wisdom for our other, talented, 500px Studio photographers or anyone who is simply interested in starting out in the photography business.
Tell us a bit about yourself, who you are and what you love about photography?
My name is Bettina Bogar and I am a commercial photographer based in Toronto, Canada. I moved here 6 years ago, from Budapest, Hungary. My niche is in travel, product and lifestyle photography and I also have a soft-spot for taking photos of women.
What inspires you to capture the images you do?
My style is bright, crisp and clean, which is mostly inspired by my travels to the Caribbean, and Pacific Coast. I love working with people and I truly believe that my purpose in life is to reflect beauty back to them.
I would also love to hear about your experience working with us; did you enjoy it, would you do it again, would you recommend it to a friend?
As a freelance commercial photographer, I work for a variety of clients, including brands in the retail, food and travel industry. In the past years, I’ve had the chance to shoot assignments for 500px Studio on multiple occasions.
Working with your team is truly a photographer’s dream.
The team at 500px Studio is professional, on time and always go above and beyond to provide me with the help that I need to complete the assignment - whether it’s communicating with the client, booking my flights, sourcing props or any other production element of the job. Your platform is easy to navigate and it’s such a relief to know that my work is always beautifully presented to the client for review.
Tell us how you set up your shoot and if you have any advice for other photographers that shoot this type of photography.
Our shoot for this 2017/2018 Fall/Winter campaign for a Canadian Telecommunications Company was actually in mid-summer, which required outdoor scenes, we had to transform a beautiful green summer into a set that could totally look like fall. It was quite challenging, but also a lot of fun.
Just like any assignment I do, I always make sure that I carefully select the crew members I'm going to work with. Having an awesome producer for this shoot made all the difference, really. She helped me with the casting, sourcing props, locations, hiring talent and organized everything, so I could really focus on creating beautiful work.
My advice for other photographers shooting big campaigns would be to carefully plan out every detail before your shoot (or hire help to do so), so once you're on set, all you have to do is just focus on your craft and create freely. Creativity does not go well with stress, therefore, you want to make sure that you have your bases covered beforehand.
And finally, what did you love about this particular assignment?
We shot the first round of images at a beautiful location in Ontario, where we had to build a campfire, then have the models roast marshmallows and drink hot cocoa while using a mobile device. Even though it was a bigger production, the whole day just felt like we were hanging out with friends - lots of jokes, giggles, and fun. I think that's something that definitely comes through the imagery.
Check out more of Bettina's work at: